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Job Descriptions:

We are looking for a PPC (Pay per Click) Manager to run PPC campaigns and monitor paid search budgets. Should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO).

  • Job Id: PPC-002
  • Dept: Sales & Marketing
  • Experience: 2+ Years
  • Package: Market Competitive

Responsibilities:

Key responsibility is to ensure our online marketing efforts have the highest possible return on investment (ROI.)

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Keep abreast of PPC and SEM trends